Best Social Media Agencies in Austin (2026)

Introduction

Austin has a deep bench of social media agencies for a city of its size, and the 12 below cover the main kinds of social work brands buy here: influencer and creator programmes, organic content and community management, and paid social. HireInfluence and Markerly have run creator campaigns from Austin since 2011 and 2012.

The city's client base shapes the work. Consumer brands born or based in Texas, such as Tito's, YETI and Whataburger, sit alongside a large tech and startup sector that leans on LinkedIn and executive social. SXSW brings a surge of creator activity and event content every March. Ownership has also shifted: Effective Spend, one of the city's longest-running paid-media shops, now operates as Optimal after a 2022 acquisition, and Best Practice Media absorbed the social agency Social Distillery in 2019.

Every agency here has an active Austin office or headquarters in 2026. Firms on our Austin creative and marketing lists were mostly left out to keep the pages distinct. The list is unranked, since the right choice depends on whether you need creators, content, community or media buying.

The best social media agencies in Austin

1. HireInfluence

Independent · Downtown · hireinfluence.com

HireInfluence has run influencer campaigns from Austin since 2011 and keeps its headquarters on Congress Avenue, with further offices in Los Angeles and New York. The agency covers creator sourcing, content production, experiential activations and paid amplification of creator posts, and lists 2025 awards including a MUSE award for influencer marketing.

Its client list runs to large consumer brands, among them Target, Adidas, McDonald's, Microsoft and Warner Bros. It reports on earned media value and conversions alongside engagement, which suits brands that need to justify creator spend to a finance team.

2. Markerly

Independent · Austin · markerly.com

Markerly has run creator campaigns since 2012 and remains based in Austin. It handles strategy, creator vetting, content and measurement, and manages creators through its own platform, Creatorsaurus. The agency's stated approach is to pick creators with a natural affinity for the product, which it sums up as "real, relevant, responsible".

Brands shown on its site include Nike, Verizon, AARP, Mattel, Morning Brew and Smucker's. It also works with public agencies, which is less common among influencer shops.

3. Bandolier Media

Independent · East Austin · bandoliermedia.com

Bandolier Media describes itself as a TikTok agency partner and puts social at the centre of its creative work. It says it has been named an Ad Age Small Agency of the Year three times, the first when it had four employees. The studio on Rosewood Avenue produces much of its content in-house.

Clients include TikTok, Motel 6, Roto-Rooter, Pabst and Tito's. The agency handles strategy, influencers, organic posting and paid management, so a brand can keep all of its social with one team.

4. Iron Roots

Independent · Austin · ironrootsinc.com

Iron Roots, founded by Saru Saadeh, works on what it calls "integrated social for brands who treat the feed like product". Its services cover social strategy, creative, community and influencer marketing, and media buying, and it reports more than 150 brands served.

The roster leans national: Netflix, Warner Bros., DC Comics, Nordstrom, Robinhood, Neutrogena and Gopuff appear on its site. It suits brands that want community management and paid distribution run by the same team that makes the content.

5. Faceplant Creative

Independent · Austin · faceplantcreative.com

Faceplant is a boutique social agency that produces organic content (graphics, reels and TikToks) and manages paid campaigns across Meta, Pinterest, TikTok and YouTube. It also runs influencer programmes, including B2B creator campaigns.

Its published work includes iFLY, the indoor skydiving company, where it reports a 72% increase in return on ad spend within 90 days. The mix of in-house content and paid management makes it a fit for consumer brands that test creative quickly.

6. Bennett Creative

Independent · Central Austin · bennettcreative.co

Dorothy and Andrew Bennett founded Bennett Creative in 2018 as a video production company, and social media is now a core service. Its studio is off South Lamar, and in-house crews shoot, edit and animate the content it posts for clients.

Organic social is sold as monthly packages built around shoot days and a set number of videos, with a six-month minimum, while paid social is managed for a flat fee. Brands shown on its site include Dell, Tesla, Tito's, Kendra Scott and OLLY.

7. Giant Noise

Independent · East Austin · giantnoise.com

Elaine Garza founded Giant Noise, which recently marked 20 years. It began in public relations and now runs social strategy, influencer and creator marketing, paid media and experiential work from offices in Austin, San Antonio, Dallas and Houston.

Hospitality and tourism are its strongest categories: hotel launches, restaurant openings and destination campaigns. Recent work includes Visit Phoenix, Whataburger and Real Ale Brewing Co. Social and press are planned together, which helps when a launch depends on both.

8. Kickstand

Independent · Austin · meetkickstand.com

Kickstand is a digital PR firm for high-growth technology companies, founded in 2013 and headquartered in Austin with remote teams elsewhere. Its digital practice covers content, influencer marketing and executive social media, with a focus on LinkedIn for founders and leadership teams.

An in-house research team produces original studies that feed both press coverage and social content. Clients include Indeed, SalesLoft, ShipStation and Coalition. It is the most B2B-focused agency on this list.

9. Optimal

Part of Optimal, an ORIX Capital Partners portfolio company · East Austin · winwithoptimal.com

Brian Wulfe founded Effective Spend in Austin in 2008. In August 2022 Optimad Media relaunched as Optimal and acquired it, and the Austin office on East MLK Boulevard is now one of the combined company's main bases. Paid social sits alongside paid search, connected TV, programmatic and performance creative.

Clients shown include Mazda, Siete Foods, Atlassian and Amgen. It suits brands that want paid social bought and measured within a wider media plan.

10. Best Practice Media

Independent · Austin · bestpracticemedia.com

Best Practice Media was founded in Austin in 2015 and works as a remote-first, US-based team. Its services include paid social on Meta, TikTok and LinkedIn, organic social, creative production and TikTok Shop management, and it reports more than 100 active clients.

In 2019 it acquired Social Distillery, an Austin social agency whose clients included Chuy's, Dairy Queen and KVUE. The TikTok Shop service is useful for consumer brands selling directly through the platform.

11. 787 Social

Independent · Downtown · 787social.com

Cristina Garcia, an Austin native, leads 787 Social, a small agency that describes itself as built in New York and Austin. It handles brand audits, content pillars and voice guidelines, then runs content calendars, publishing and community engagement.

Clients include Music Lane, Blue Suede Shoes + Wine, Savor + Sweat and Victory Dog. It suits local and lifestyle brands that need steady organic posting more than large campaigns.

12. Adspace

Independent · Austin · adspaceagency.com

Adspace is a performance marketing agency for ecommerce and direct-to-consumer brands. It buys paid social across Meta, TikTok, YouTube and Pinterest and runs micro-influencer and brand ambassador programmes alongside content creation.

Clients include CamelBak, Daily Stoic, Rip Van Wafels and Inkkas. Brands that want creator content tied closely to paid acquisition will find the model familiar.

What to look for in an Austin social media agency

Decide first which part of social you are buying. Influencer specialists such as HireInfluence and Markerly source and manage creators. Content shops such as Bennett Creative and Bandolier make the posts. Performance teams such as Optimal and Adspace buy media. Some agencies do all three, but most are strongest in one.

Ask how creators are chosen and paid. Austin has a large local creator community, and SXSW brings many more each March, so agencies with existing relationships can move fast around launches and events. Check who owns the content afterwards, how long usage rights last, and whether creator posts can be run as paid ads.

Agree on the measures before the first post. Follower growth and engagement are easy to report. Leads, sales and return on ad spend take more set-up, especially for the B2B tech companies that make up much of Austin's economy.

Finally, look at how the agency handles the daily flow of drafts, edits and approvals. Social teams publish more files, more often, than most agencies, and a single post can pass through several rounds of comments. A shared place for the content calendar, the latest cuts and client sign-off saves time across a long retainer.

How Fabric helps social media agency teams

Fabric gives a social team one workspace for its content, client feedback and account knowledge, with AI search across all of it. The setup for social media content teams keeps each client's briefs, shoots, captions and reports together.

Raw footage and finished cuts sit in Fabric's cloud drive, which streams files on demand so they take no local disk space. Search works by meaning across documents, images and recordings, and colour search finds visual assets by shade. Transcription makes the spoken content of videos searchable, with timestamps that jump to the right moment, which helps when looking for a quote in a creator interview.

Any folder can become a kanban board whose cards are the posts themselves, which suits a content calendar that moves from draft to approved to live. For client review, files and folders can be published as a web page, and link analytics shows when each named recipient opened the link. Clients can leave threaded comments through a shared link without creating an account. Timestamped comments on video are coming soon.

On Team plans, self-writing docs keep a page for each client up to date from meetings, Slack and the workspace, covering decisions, deliverables and open items.

Link analytics is included on Pro and Team plans, and self-writing docs on Team plans. See plans for teams.

Frequently asked questions

What is the best social media agency in Austin?

It depends on the job. For influencer campaigns, HireInfluence and Markerly have run creator campaigns from Austin for more than a decade. For TikTok-led content, Bandolier Media is a TikTok agency partner. For paid social within a wider media plan, Optimal is the largest firm here.

Which Austin agencies specialise in influencer marketing?

HireInfluence and Markerly are influencer specialists, both running creator campaigns since 2011 and 2012. Iron Roots, Faceplant, Giant Noise and Adspace run influencer programmes as part of wider social or paid work.

How much does a social media agency in Austin cost?

Pricing varies widely. Some agencies publish monthly packages: Bennett Creative sells organic social by the number of shoot days and videos per month, with a six-month minimum. Influencer and paid-social agencies usually quote per campaign, and the media or creator fees sit on top of the agency fee.

Do large Austin ad agencies handle social?

Yes. GSD&M was named Stanley's first TikTok agency of record in 2023, for example. This list focuses on social specialists, and the larger network offices are covered in our list of advertising agencies in Austin.

Is there a social media agency in Austin for B2B tech companies?

Kickstand works mainly with technology companies and covers executive social on LinkedIn, influencer programmes and research-led content. Best Practice Media and Optimal also run paid LinkedIn campaigns for B2B clients.

Related lists

Social media agencies in other cities: New York · Los Angeles · London · Chicago · Atlanta

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Run your agency on Fabric: Fabric for social media content teams · Content planning · Best client portal tools